04 Dec 2025 | 1 min read
Custom ads report for an electronics retailer (powered by Rill)
Best thing about this: takes less than a minute to build.
🔹 Unified view of clicks, spend, CTR, and CPA across Google, Meta, TikTok, and Microsoft Ads.
🔸 Built-in comparisons vs previous periods.
🔹 Platform-level insights showing which channels drive efficiency (and which burn cash).
🔸 Device breakdowns surfaced performance gaps between desktop, mobile, and tablet.
🔹 Cost efficiency tracking with CPA deltas by channel and device - great for budget reallocation.
Full source code on GitHub → https://github.com/mapd-analytics/mapd-reports-public/blob/main/rill/dashboards/ads_electronics_shop_custom1.yaml
Want one tailored to your business - without touching a line of code?